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Italian concern Ferroli Group enters the Bulgarian market through Diplomat Corporation

On December 1, 2010 in Sofia “Diplomat Corporation” organized a “Business Breakfast” under the motto “Quality of Life. Now”.

The company officially presented its new Italian porduct line intended for the Bulgarian market through the multinational Ferroli Group (“Ferroli Group”).

“Diplomat Corporation” Ltd. became a global partner for Bulgaria of the Italian multinational giant Ferroli Group, which has more than 55 years of tradition and experience in the production of water heating appliances.

As their exclusive representative for water heating appliances, the company introduces in Bulgaria New Energy Saving Water Heaters, manufactured especially for Diplomat Corporation Ltd. by Ferroli Group.

The Italian concern has 13 production centers, six development and implementation centers worldwide and successful sales in over 120 countries worldwide. Aggregate sales amount to around EUR 700 million, 93 % of which comes from the sale of heating appliances.

Ferroli Group General Manager, Mario Ciaccolo, said that “Diplomat is the company we want to work with in the Bulgarian market”.

“Diplomat Corporation believes that increasing domestic consumption of quality porducts will lead to the solution of the difficult economic situation in Bulgaria.

This is an incentive to develop the Bulgarian economy by offering high quality, variety of products and attractive designs at an affordable price

Lyuben Stanev, one of the owners of Diplomat Corporation Ltd, said:

“We are very happy to have found common interests with one of the largest multinational companies – Ferroli Group, thanks to which we have laid the foundation for a long-term partnership.

With this new partner, we plan to maintain the market share we have occupied so far and increase our turnover from 2010, which is over 15 million leva by November this year, by 15% for the next year.

About Diplomat Corporation Ltd.

“Diplomat Corporation Ltd. is among the largest distributors of white and black goods in Bulgaria. It is the owner of the trademark “Diplomat”. Diplomat® is a brand for quality, energy-saving and innovative appliances in a wide range and variety, providing its users with constant comfort and quality of life. This is the result of Diplomat®’s policy of constant innovation and proactive behaviour.

Quality of life in its many facets of modernity – energy saving and economy, efficiency, more free time, high standards. Diplomat® is a brand striving for complete satisfaction of its consumers.


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